It all starts with excellent internet speeds…

HALIFAX – A growing number of Canadians are ditching their traditional television subscriptions, according to a new CBC research report. The May 2015 report said more than half of Canadians currently without cable television have “cut the cord,” meaning they had a television subscription and cancelled it.

“With the prevalence of TV content on the Internet and Netflix, Canadians are seeing less need to have a TV subscription,” the report said.

Sixteen per cent of Canadians don’t pay for a traditional TV service, up from 12 per cent three years ago, the report said.

“We consider it a big jump,” said Mark Allen, senior director of corporate research at CBC/Radio-Canada in Ottawa. “People have realized that if they’re a light TV viewer, they can get what they need on the Internet.”
Allen said cord cutters are finding other ways to watch their favourite shows and some believe they were paying too much for television.

Marjie Lynn was looking for ways to save money when she decided to cut ties with her television provider.
“We’re the average Nova Scotian family, living paycheque to paycheque to paycheque and…you look at things that you can do, and one of those was cutting off cable,” said the educational assistant in a recent interview from Hantsport, N.S.
“With the wonders of Netflix and online streaming… you can basically achieve all the TV watching that you want.”